Fuel for the Modern Vagabond.
With pure water from Norway
Fueling curious minds since 2018
Life isn't measured by how long we stay in one place.
It's measured by the moments that make us feel alive.
The first solo trip.
The new job.
The late-night idea that turns into a business.
The train you almost missed.
The road you almost didn't take.
The conversation that changed everything.
We believe everyone has an inner monkey.
The curious one.
The brave one.
The part of us that wants to explore a little further, ask one more question and say yes to something new.
Sometimes it takes us across the world.
Sometimes it simply helps us take the next step.
Monkey Up! was created in 2018 for people who choose curiosity over routine and experiences over comfort.
For the backpacker exploring Asia.
For the creator working through the night.
For the entrepreneur building something from nothing.
For the student chasing a dream abroad.
For the traveler navigating the urban jungle of New York.
Different journeys.
Same mindset.
Because being a Modern Vagabond isn't about where you are. It's about staying curious wherever life takes you.
Monkey Up! is more than an energy drink.
It's the fuel behind new ideas, unexpected journeys and the moments that become stories.
Everyone has an inner monkey.
You just need to let it out once in a while.
WHY MONKEY UP!
Because everyone has an inner monkey.
WHAT IS MONKEY UP!
It's your fuel.
WHO IS MONKEY UP!
It's you.
Explore with respect
The Modern Vagabond knows that every mountain, every city, every beach and every hidden trail is just borrowed from the next generation.
Enjoy. Take memories.
Leave footprints only where they belong.
Protect the playground we all share.
Challenge yourself and make every day a little less ordinary.
A note from our founder
When Monkey Up! was born in 2018, the world didn't need another energy drink.
It needed a brand that believed in people.
A brand for the curious. The brave. The ones who choose their own path, even when it's uncertain.
I've always believed that everyone has an inner monkey.
The part of us that dares to ask one more question, take one more chance and see what's waiting around the next corner.
Sometimes that means travelling across the world.
Sometimes it simply means having the courage to start something new.
Looking back, I'm incredibly grateful for everyone who has been part of this journey. Our employees, partners, retailers and customers have helped shape Monkey Up! into something much bigger than a can of energy.
It's become a community of curious minds.
That was always the dream.
Monkey Up! has never been about following the crowd or copying what others do.
We've always believed in challenging the established, thinking differently and creating our own path.
Maybe that's why so many curious minds have found their way to Monkey Up!.
Thank you for being part of our story.
Stay curious.
SRBA — Founder, Monkey Up!
